Cured Not Fried was built to give New York recreational dispensaries a fighting chance in a crowded, chaotic market.

We fuse real-world cannabis experience with sharp business fundamentals to deliver bottom-line results—fast. No fluff, no endless roadmaps, and definitely no overpriced PowerPoints. Just clear strategy, smarter operations, and support you can actually use.

We’re not your typical consulting partner. We’re woman-led, New York-based, and cannabis-seasoned—with a track record of helping businesses (both inside and outside the industry) optimize for margin, movement, and long-term growth.

Our goal is to meet you where you are, and, stick with you as you scale.

Ready when you are!